Who is Map My Plan and why did they win FinTech’s Financial Advice Innovator of the Year 2017?
At the 2017 FINTECH awards, the winner for Financial Advice Innovator of the Year went to Map My Plan. We were especially thrilled, as we built their site. So who are Map My Plan, and why did they win? In a nutshell, Map My Plan...
How can you have a beautiful bespoke design on the Shopify platform?
You’d be hardpressed in the world of e-commerce not to have heard of Shopify. Although in 2nd place after Woocommerce for market share, it’s ranked #1 by merchants for usability. Like with Woocommerce, Magento or any of the commercial e-commerce platforms, Shopify operated on a...
When your virtual world doesn’t reflect your actual one
One of the big challenges faced by businesses in the digital era is how to replicate and align their physical business with their digital one. How do you articulate your culture in a few short lines or a couple of pictures? How do you interject...
Once upon an online
Have you ever started off with a clear vision of what you wanted to do or create, only to start the process and end up going in a completely different direction? Well this is one of those stories. I recently went to interview one of...
Website Security Scanning Service Australia
What would the consequences be if your website, application or database got hacked today? We often see on the news major hacks like Yahoo and the like which is extremely damaging to their brand and business. Most people do not perceive this as an issue until...
eBay Sales & Marketing Automation
Selling your goods on eBay can be a very profitable exercise. People will often use eBay over searching the web to find your online store and it can become a pretty effective sales / marketing channel for your business if you spend a bit of...
Custom Woobox Integration Guide – Webhooks
Woobox is great for slapping up a quick promo based on one of their templates. But what if you want to get this data into another database or mailing system that isn’t supported natively by Woobox? Well you’re in luck as this is your guide...
HubSpot Contact Cleaning – How to get clean contacts into HubSpot automatically via Sendgrid
We recently had a client sign up to use HubSpot as their marketing automation platform. Which was fantastic… until they sent us their contact list which was over 70,000 people strong! If we simply imported this list as is it would blow out their contact...
Website Maintenance & Support
Over the years websites have become extremely complex beasts. They now consist of many plugins and other software libraries from 3rd parties that require constant updating to remain secure. If you have ever come across a hacked website, chances are someone hasn’t updated it for...
How Programmatic, Marketing Automation and Database Segmentation should be driving your sales funnel.
I had an interesting conversation recently with the head of a very well respected, independent creative agency. Part of the conversation was me explaining how, 7 years ago we pitched a 5 year plan to a clothing retailer that focused on community/database growth via content...
Front end / WordPress developer
Front End Developer / WordPress As the main front end and WordPress Developer you will work closely with the IT team to enhance customer experience and drive digital revenue. We need someone who can: Take a PSD design, code, test and deploy new WordPress based...
Why design is important? (AKA what I have learnt so far)
Design matters Design is the approach we use to solve problems in the most efficient manner. It’s a systematic and intuitive way of finding the best solution. An iterative process that allows us to explore a wide range of ideas always with the end user...
Why you need a custom built website
So you need a new website? Your existing website is looking old and tired and its time to retire ye’ old faithful. It’s tempting to browse around for a new WordPress template, change the images, write some new content, add your logo and voila! All...
WordPress Hack Repair & Prevention
WordPress is an extremely versatile platform which gives the admin user a lot of flexibility. Being flexible is not always a good thing. The Admin user can easily make changes to the site code and if compromised by a hacker it can be a very long and painful...
Mailchimp API V3 CodeIgniter Library Integration
Looking to quickly integrate Mailchimp API V3 with code igniter? I’ve taken this API wrapper and converted it into a library for CI so you can quickly integrate it into your project. Step 1: Download this file and add it into your application/libraries folder. On line 185 I...
How to be a content marketing whizz in 2015
Robert Rose, Chief Strategist at The Content Marketing Institute stated; "marketing is telling the world that you're a rock star. Content marketing is showing them that you are one".
Knowing how to create and execute content effectively is a huge part of businesses' marketing...
Easy SSL setup for Elastic Beanstalk
Learn how to easily get SSL up and running on your EBS environment. (no command line required!)
You’ve heard about lead generation but what about lead management?
With new research showing businesses having an increased focus on leads and conversion, everybody is talking about lead generation. It isn't surprising then to know that nearly 50% of B2B marketers' lead generation budgets will increase this year. (B2
Is it Creepy?? Tracking your website visitors / leads
I know, I know. Tracking your website visitors sounds a bit creepy/stalky... but what if it benefits both parties?
How to configure Gmail with another email address you own
Adding other email address you own to your exiting Gmail / Google account is an easy way to manage all your email from the one place.
Fixed: Cpanel Backup Script No Longer Working?
Fortunately this is an easy fix. With your favorite editor open up the cpb_s3.php file and edit line 32
How to make Responsive Youtube Embed Video
Make a responsive Youtube video in 2 simple steps, and make it easy for your users to manage via your CMS.
Linode Longview MySQL configuration for Cpanel / WHM
Simply follow the steps below to get those MySQL stats pumping back into Longview.
Death to the Facebook Like-Gate!
Today another nail in the spammers coffin comes by the hand of Mark Zuckerberg as they implement policy & API changes that prevent Like Gating campaigns.
Help wanted: Inbound Marketer / Awesome Content Creator
We're looking for an amazing inbound marketer and lead generation machine to join our team. This role is both strategic and tactical, focused on planning and executing campaigns that drive results.
Web APP rejection!
In the past a quick and dirty way to get an APP into the APP stores was to simply create a mobile website and then create an APP which pulls this into it's in-app web browser.
Marketing Tools for B2B Lead Generation
Inbound marketing tools are designed to keep users lingering on your most important pages... And keep them coming back for more.
Are Viral Videos Luck Or Is There A Formula?
How did we get over 330,000 views for a video that is under 10 seconds?
Content Marketing Planning Template
Business blogging
How to clean your SendGrid Email Marketing Lists
Learn how to keep your email lists extremely clean and increase your deliverability rates and keep your mailing costs down.
Easy way to Configure SSL for Amazon S3 bucket via Cloudflare
Setup SSL for your S3 bucket with these easy steps and save $600 per month.
How to publish on LinkedIn and generate leads
Learn how to publish successfully to LinkedIn and turn it into a source of quality traffic & leads.
What is SEO in 2014?
SEO is a whole lot of tactics that aim to get you better rankings. The tactics have changed because search engines are continually evolving so they can keep delivering the highest quality content to the searcher
Internship – Content/Digital Marketing Position
We are growing and are looking for an intern for a Content/Digital Marketing position. If the internship is successful, we are looking to hire the intern on a full time basis.
Omnipay Eway Tutorial Example
Struggling to figure out how to get Omnipay to work with Eway? The documentation does isn't exactly optimal... check out this working example below.
Why build a responsive website?
One of the most popular trends in website design and development at the moment is the move to Responsive Design. Building a responsive website means the layout automatically changes and re-sizes to fit the screen that it is viewed on, i.e., it responds
Guaranteed Google Rankings VS Sustainable Online Strategies
A sustainable online marketing plan takes a lot more time and effort to execute. You will need a quality content plan and a website that
How to get (not provided) Google Analytics Keywords
Follow our step by step guide on how to get your not provided Google Analytics Keyword data.
Dear Marketers. You NEED to be on Google +. Here’s Why…
I promise you that by the time you finish reading this article, you will be saying 'we need to do more on Google Plus'.
Here’s A Great Example Of Turning Once Boring Content Into Brilliant Campaigns
I really enjoy when other businesses turn what was once 'screened out' into what is now being 'sought out'.