Rental Car Manager HubSpot Integration

By Ralph Vugts on November 2, 2017

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We recently completed a custom integration for the Rental Car Manager platform (RCM) with Hubspot. This integration allows the client to easily create a email workflow from Hubspot for any quotes that were not converted into sales.

Data fields such as:

  • Name
  • Email
  • Source
  • Vehicle Type
  • Pickup / Drop off location
  • Quote ID
  • Total price

were sync’d into Hubspot which could then be inserted into automated emails to help further personalise the automated emails to aid with follow up and conversion.

The program we built would check RCM on a regular basis for any new data. If new data was found it would be inserted into Hubspot in batches.

API’s used:

Direct integration

We were also able to directly integrate with their online booking forms so we could cookie and track the user as they went through the booking process – providing even more data which could be used for marketing purposes.

As soon as the customer submits their email address we pushed their data to Hubspot for future use. This also allows us to tag them as a customer in the Hubspot platform if they also completed payment. This important step then allows us to remove them from any future email follow ups about that specific quote.

Need help integrating?

We can integrate pretty much anything if it has an API. Get in touch if you would like us to take a look at your systems.

Not sure what you need? Take a look at our integration case study here. Or view our custom Hubspot integration guide here

Ralph has been developing websites and systems for nearly 20 years. Passionate and curious, he’s an a-typical developer who understands how users interact with the systems he builds. He understands that systems need to be human-friendly. Ralph loves working in an industry that is constantly changing and disrupting itself.

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