JWH Group is one of Western Australia's most respected residential building groups, operating five distinct home building brands that serve a range of customer segments—from aspirational second-home buyers and investors to premium custom builds. With strong regional coverage and a robust portfolio, JWH Group balances localised brand identity with centralised strategic operations to deliver tailored home-building experiences.
JWH Groups five unique brands each have their own website, audience, and marketing needs, and they were looking to find a scalable, cohesive and reliable marketing solution without losing brand differentiation. Ultimately, they aimed to future-proof their marketing and pave the way for better lead management, clearer reporting, and smarter decision-making across the entire group.